During the month of June, CARROT sponsored a sweepstakes drawing for a $50 Whole Foods gift card. (Certainly not a lavish prize, but nice nonetheless, especially for those trying to make smarter mealtime decisions!)
The result? CARROT users submitted more than 8,500 entries, redeeming more than 42 million steps in an effort to win a single $50 prize. That's roughly the equivalent of walking 18,700 miles... at a cost of about $0.0000005 per mile.
Here at CARROT, we consider that an AWESOME return on investment!
Keep taking those #CARROTsteps!