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Sergio NOT the Only Masters Winner!

Sergio Garcia may own the green jacket, but 10 others claimed victory this past weekend.

In its first-ever “Versus” contest, CARROT Wellness staged a four-day competition for users of its fitness rewards mobile app.

“We only developed the contest days before the Masters, and we actually announced the contest less than 24 hours before the tournament began,” said CEO Michael Antaran. “Still, we had about one hundred contestants who followed the action all weekend long on our live leaderboard.”

Participants were asked to assemble a team of 10 golfers by making “Tinder-like” selections. The matchups included Jason Day vs. Jordan Spieth, Justin Rose vs. Danny Willett, and Phil Mickelson vs. Bubba Watson.

The Top Ten CARROT “Versus” finishers each won a $10 pre-paid Visa Gift Card and 250,000 CARROT Reward Points.

“It was great fun, and we’re looking forward to many more ‘Versus’ events in the future, including a fantasy football challenge!” said Antaran.

CARROT Users: 20,000 Purchases (and Climbing!)

“Black Friday”, “Small Business Saturday” and “Cyber Monday” are familiar to most shoppers.

Perhaps “CARROT Wellness Wednesday” should be added to the list.

This past Wednesday, CARROT Wellness users surpassed the 20,000-mark in total purchases on the free app.

“This number is staggering, far exceeding our wildest expectations,” said CARROT CEO Michael Antaran. “When you consider that it took less than 11 months to get this kind of traction, it’s really unbelievable.”

The CARROT Health & Wellness program was made available on the Apple and Google Play stores in January 2016. Purchased items include digital gift cards, physical goods, exclusive discounts, and entries into free prize drawings.

“We’re humbled by the support and enthusiasm we’ve received from users in our first year,” Antaran said, “and it’s driving us to add new, even more engaging features in the months and years ahead.”

CARROT Wellness can be found on the app store here.